User Experience & Design

In order to successfully engage your site visitors and ensure that they are able to rapidly locate the information that they are searching for, your site should not only be aesthetically pleasing but also structured in a format that efficiently captivates each of your intended user groups.

Effective website design doesn’t start within an art department, it should start with the question "who are your intended site visitors, and what do you want them to do?". The user experience design process should encompass all visual objectives as outlined throughout the development of a digital strategy.

Our user experience and design services include:

• User journey storyboarding and user testing
• Online brand identity development
• Concepting and ideas workshops
• Information architecture
• Wireframing and prototyping (architectural style project design)
• Strategic interface design
• Usability and accessibility testing
• Eye tracking and lab testing
• A/B variance testing (human based usability monitoring)
• Post implementation analysis and enhancement testing